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A.G.C. & Friends

Ataraxia

Client

A.G.C

Role

Art Direction

Year

2020

Team

A.G.C & Friends

November 2019 Paris based collective A.G.C reached out to me with the idea to develop and create a concept for their new musical experience. I proposed Ataraxia: an ancient greek philosophical term that translates “unperturbedness“, “imperturbability“, “equanimity“, or “tranquility“.  In short, the ultimate form of keeping an even keel. 

After 4 months of working on the project, A.G.C produced and created 5 electronic and cinematic experiences inspired on 3 graphic pieces I did. The environment was then complemented with different promotion clips, a small booklet of the project and glitched artwork for the pre-released disclosure. 

 

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